The Red and Black

Issue date: 4/3/08 Section: Opinions

LENA BASILONE

As spring semester is coming to an end, final exams and project due dates rapidly approach.

As if we don't already have enough on our plates, many of us are spending hours filling out tedious applications hoping to land that dream job or internship.

Unlike our parents' generation, we have to earn multiple degrees while maintaining a near perfect GPA just to have a competitive advantage.

After many hours spent in the library and consuming an ungodly amount of caffeine, I can't help but think: What is an "A" on a test really worth?

In reality, which is more important - what you know or who you know?

A music business instructor of mine, who has had a successful career in song-writing and publishing, is adamant about the fact that in the business world, it's all about who you know.

He repeatedly says in any business you have to "network, network, network," and I'm starting to realize just how right he is.

Instead of focusing so hard on making an "A" in class, maybe we should be trying to make an "A" in networking.

The degrees that cost us thousands of dollars and the best four years of our lives will open many doors, but what is really going to "pave the way?"

The art of networking, which has helped me get several internships, is an invaluable skill to learn.

So fellow Bulldogs, it's time to get in the game. Take advantage of the incredible networking possibilities right here in Athens.

The University constantly is presenting panels, debates and lectures that bring high-profile people to campus.

These events are great opportunities to rub elbows with the bigwigs who would normally take years to meet.

It may seem intimidating, but if you muster up the courage to introduce yourself, it is bound to pay off.

The beauty of attending these events is that these industry insiders want to talk to you, without seeing your resume.

After making a new contact, send a follow-up e-mail promptly afterward. Remind the contact where you met and thank him for taking the time to speak with you.

Keep in mind making one contact is really making hundreds of potential contacts.

Nevertheless, it is still important to strive for As because unless your father owns the company, most employers won't hire anyone with a failing average.

- Lena Basilone is a junior from Peachtree City majoring in public relations.

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