Market goers gathered at the J&J Flea Market outside of Athens, Georgia, on Jan. 25, 2020 to toss cakes in the first ever fruitcake toss and ugly sweater competition. Participants tossed plastic wrapped cakes provided by organizers at a target with a circular opening positioned across a field. The idea was inspired by YouTube videos of similar events in other parts of the county according to Lee Largin, general manager of the market. There were no categories in this competition, the objective was to land the cake in the circular target. 

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