PHOTOS: West Broad Farmers Market converts to drive-thru during COVID-19
- Kathryn Skeean | Chief Photographer
- Updated
The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia.
The market had the most orders in this format so far, nearing 100 pre-ordered packages of produce and other market items. The West Broad Farmers Market plans to return to normal as soon as it can be done safely, but will continue offering the online pre-ordering option. In addition to the market, a garden is under construction for community members to participate in to improve access to fresh produce to those who may struggle to obtain it.
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Ellie Adams (left) and Dawn Fest (right) transfer items into a customer’s car. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0001.jpg
A plant sits in a mailing box waiting to be picked up. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0002.jpg
Pre-packed bags sit on a table waiting on a table to be picked up. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0003.jpg
A vendor packs her customers’ bags to take them to the drive-thru market. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0008.jpg
Ellie Adams takes a payment from a customer who did not opt for the pre-pay option. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0004.jpg
Flowers sit among other items waiting to be picked up at the drive-thru. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0009.jpg
A line of cars waits to pull up to the drive-thru. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0007.jpg
The West Broad Farmers Market sits next to an affiliated garden under construction for the community to improve access to fresh produce. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0005.jpg
Ellie Adams hands items to a customer. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
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200627_ks_DriveThruMarket_0006.jpg
Ellie Adams (left) and Dawn Fest (right) transfer items into a customer’s car. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0001.jpg
A plant sits in a mailing box waiting to be picked up. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0002.jpg
Pre-packed bags sit on a table waiting on a table to be picked up. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0003.jpg
A vendor packs her customers’ bags to take them to the drive-thru market. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0008.jpg
Ellie Adams takes a payment from a customer who did not opt for the pre-pay option. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0004.jpg
Flowers sit among other items waiting to be picked up at the drive-thru. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0009.jpg
A line of cars waits to pull up to the drive-thru. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0007.jpg
The West Broad Farmers Market sits next to an affiliated garden under construction for the community to improve access to fresh produce. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
200627_ks_DriveThruMarket_0005.jpg
Ellie Adams hands items to a customer. The West Broad Farmers Market offered a drive-thru pick up system for customers who ordered ahead to keep contact minimal as a precaution to COVID-19 on June 27, 2020, in Athens, Georgia. (Photo/ Kathryn Skeean, kskeean@randb.com)
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As featured on
In response to the coronavirus pandemic, the West Broad Farmers Market shifted its operations in spring 2020, taking advance online orders and offering drive-thru pickup. While this increased sales and customer reach, the market's goal is to re-open as a community hub with safe, in-person interaction.
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